Lyle& Scott x Golfickers:
Hawick meets Tokyo 2022

Golf isn’t always about tradition. Sometimes it’s about disruption. Lyle & Scott’s latest collaboration with Japanese golf collective Golfickers is exactly that, a playful reimagining of heritage, identity, and the game itself.

Formed in Tokyo in 2018, Golfickers is more than just a brand. It’s a creative collective of stylists, designers, filmmakers, and photographers who share a passion for golf. However, their approach is unique. Their logo? A cartoon duck. Their attitude? Irreverent, imaginative, and quietly radical. It’s no surprise that we clicked.

For this seven-piece capsule collection, we revisited the Lyle & Scott archive, drawing inspiration from silhouettes of rugby shirts, knitwear, and classic sportswear. However, this wasn’t solely about nostalgia; it was about reinterpretation. Golfickers infused a new kind of energy into our heritage, one that explores what golf could look like when viewed through a different lens.

The result is something playful, sharp, and unmistakably new. Shot on windswept UK sand dunes, the campaign feels both surreal and grounded. Think checkerboard shorts and retro sneakers, zip-throughs worn loose, and a guy in a duck mask teeing off into the horizon. It shouldn’t work. And yet, it does.

We created a new logo for the collaboration: Golfickers’ cartoon buggy reworked with our iconic Eagle, marked with the number 1874. A nod to our founding year. A symbol of transformation. Because that’s the story here, an evolution. From old-school to new-gen. From outsider to icon.

Takuya Nakashiro, Golfickers co-founder, put it best:

“The clothes my father proudly showed me when I was a kid were very elegant. It was just like an Eagle gliding gracefully over the sky. Even now, decades later, its beauty continues to fly.”

There’s something poetic about that—how a brand rooted in the heritage of Scottish golf can find fresh meaning in Tokyo’s creative underground. That’s the power of collaboration. It bridges gaps. It remixes history.

The pieces themselves carry that ethos. There’s a casual confidence in the shapes. A boldness to the graphics. You can wear them on the course, sure. But they’d look just as at home on pavement or a rooftop, or wherever you end up next.

This isn’t about changing golf. It’s about expanding what it can be. A space for self expression. A space for creativity. A place where a duck and an eagle can ride the same cart.

Lyle & Scott x Golfickers..